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Petite Friture is an ethos brand

With its own way of being and doing, grounded : optimistic, generous and straightforward. And forward looking : "libre gardist", demanding and cross-cutting.
With a quirky and poetic vibe.

When Petite Friture was founded in 2009, it had no aesthetic manifesto; its methodology was born of intuition, fascination and conviction. 

Be that as it may, the aesthetic vision of Petite Friture is palpable : Petite Friture boldly asserts its own distinctive aesthetic and a keen take on contemporary design.

But beauty, here, is merely a pretext. A pretext for an encounter that breathes optimism and freedom ; that is generous and daring, open and demanding. An encounter that resonates and uplifts.